If you want your business to be successful, you need to advertise your business online as wide as you can. However, delivering the message out there can be expensive for people who are a startup or small business. The cost of pay per click advertising and other paid promotion can soon use up your marketing budget. To help you out, we have made a list of top free places where you can advertise your business online.
The Best Places to Advertise Your Business Online
Google My Business
Google My Business is one of the best places where you can list your business as it makes it highly visible on the globe’s most used search engine (Google). And as Google search is accessible on smartphones, it’s ideal for businesses. The GMB listing not only increases the possibilities of being found but also offers the surfers a broad set of information about your business. They can utilize the listings to visit your site post messages, read reviews, get directions, and call you. You can likewise upload images, offers, and deals, show your opening times, etc. It likewise allows users to follow you.
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Bing Places
Bing Places is Microsoft’s version of Google My Business(GMB) and is available on Bing. Even though it doesn’t provide all the similar features or have a similar impact as Google, it yet allows you to build a profile with the company description, directions, and links that points to your website and the Facebook page. The major difference in Bing is that Bing allows you to show reviews from other websites such as Facebook or Yell. Whereas, Google My Business features its own reviews.
Yell
Yell is yet another place to advertise your business online and can attract visitors. Because the business listed on Yell is also indexed by search engines, the link to your website from it can be beneficial for your website to rank higher.
This free listing of Yell allows to show name, address, opening times and photos. Reviews can be don via Yell and the reviews are shown on your profile page.
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Apple Maps Connect
If you are looking to list your business for observing on Apple devices such as iPhones, Macs, and iPads then Apple Maps Connect could be ideal for you. Similar to the GMB and Bing Places, you can show your basic business information like address phone number, business category, opening hours, link to social media pages. However, you won’t be able to upload images in Apple Maps Connect, which is a drawback. The reviews are taken from 3rd party sites such as Trip Advisor.
With more than 2.6 billion active users, social media giant Facebook is a place that you can’t miss to advertise your business online. Creation of a Facebook Business Page is free and simple yet you will require a personal Facebook account in the first place. Facebook business pages provide you several features and the potential to share the company details contact details, directions, website links, images, videos, and blog posts. You can utilize it to connect with other users, answer questions, and display reviews.
What’s better is that Facebook is building a storefront that allows you to sell products right from the site and currently has a Facebook Manager service that lets you control and manage all aspects of handling your business on the platform.
Instagram Business, owned by Facebook provides a similar set of features to its parent company. The major difference among the platform is the kind of content which is utilized on the site and types of individuals that utilize them. Instagram is quite popular among younger people and is generally used for sharing images and videos. Instagram becomes a perfect choice for the companies that advertise themselves using these forms of media and are targeting younger generation people. The platform likewise offers tools to improve the content you make.
Conclusion
You can take the help of the six places listed in the blog post to advertise your business online. All of them have a huge user base where people go to search for businesses. They offer a wide set of means to display business details, provide directions, give reviews, get reached, and showcase your products and services.
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